Microsoft announced on Tuesday that it is rebranding its Bing Daily Deals service.
Bing Daily Deals will now become MSN Offers. The service lets users subscribe to daily deals in their local area by email. TechCrunch reports that Microsoft informed users of the change by email on Tuesday:
Hey Bing Daily Deals Subscribers,
Thanks for signing up to get the best offers around–we hope you’re living it up and exploring all the awesome stuff in your city!
We wanted to give you a heads up that Bing Daily Deals will soon be re-named MSN Offers. It’s the same great set of values in your local area, but we wanted to clear up confusion between the Daily Deals you receive via email and the Bing Deals feature which aggregates daily deals from hundreds of providers at Bing.com/Deals. Moreover, better aligning Daily Deals with MSN, where you can go to find the best things going on in your local area, seems to make good sense.
You don’t need to do or change a thing. You’ll still be getting the same great deals, with the same account information.
Thanks again for subscribing, we hope you enjoy the new experience.
Daily Deals Team
The change is likely due to the close naming between Micorsoft’s Bing Daily Deals service and Bing Deals, a separate service designed to be a portal to harness deals from several providers and retailers.
The new MSN offers service is available at http://www.msnoffers.com.