Microsoft’s latest “it’s a great time to be a family” commercial features OneNote syncing across Windows Phone and Windows 7.
The new ad campaign aims to demonstrate Microsoft’s broad product portfolio and the integration across Windows, Windows Phone and Office. The first 30 second spots aired last month across the world. The concept has been put together by Crispin Porter & Bogusky, the agency responsible for launching Microsoft’s Windows Phone operating system.
Microsoft’s “Keep Shopping” commercial features a Dad out shopping with a grocery list. The list keeps growing whilst he’s out with items like soda, coconuts and candy before the Dad realizes the list is being updated from his Windows 7 PC at home. His two children, laughing merrily, have been adding items to the list and the Dad simply wipes the list out and leaves it with “Do your homework” which shocks the kids. The commercial ends with a smile and the message “it’s a great time to be a family.”
The latest advert follows three similar spots aired earlier during October. The first two failed to impress the majority of WinRumors readers, however the third faired better in our comments section. “Much better than the previous one,” said WinRumors reader Jonny Rose. “I thought it was cute,” said Nicole Claire. The adverts appear to be gaining momentum, is this latest effort better? Let us know in the comments below.