Microsoft has put together another giant Windows Phone as part of its holiday marketing efforts.
The software maker originally created a six-story Windows Phone in New York City during November as part of its launch of three new Windows Phones for the U.S. market. The new giant Windows Phone showed up in France this week on the Champs-Élysées in Paris. The phone will stay in place for 10 days and allows passers by to get a glimpse at several Windows Phone features.
Professeur Thibault got to take an early took at the giant phone and reports that the display is fully-interactive and allows kids to send messages to Santa. Microsoft has also provided a number of Windows Phone 7.5 devices opposite the giant Windows Phone so passers by can get a hands on with the operating system.
Thousands of people lined the Albert Embankment in London last month to see deadmau5 play an exclusive gig for Nokia. The Nokia Lumia Live project consisted of 30 mins of 3D projections onto London’s 400ft Millbank Tower, mixed with music from deadmau5. The massive displayed was part of Nokia’s Lumia 800 launch marketing.