Microsoft has started introducing its Hotmail Active Views platform this week.
The software giant is providing a new way to interact with emails. Active Views allows select senders to run secure code in their email messages. The code allows users to interact with their Hotmail messages in new ways. Microsoft has partnered with Orbitz and Monster.com to pilot the new type of email messages.
Orbitz’s Active View allows users to book hotels straight from within their email message. Monster.com allows readers to search for jobs within their emails. Microsoft say it will introduce additional pilot partners in the coming weeks. Netflix and LinkedIn are both expected to launch shortly. Netflix users will be able to manage their account from within their Inbox and LinkedIn users will be able to accept invitations straight from within their Inbox.