Microsoft launched its Kinect integration for Netflix on Thursday.
The software giant released a title update early on Thursday to enable Kinect support for Netflix. Microsoft had previously promised the support in “Spring” after demonstrating it at the Consumer Electronics Show earlier this year. Microsoft’s Netflix update also includes a new user interface for the Xbox app. Netflix is a DVD rental service that also offers on-demand video streaming and Blu-ray disc rental-by-mail in the U.S. and Canada (streaming only).
In related news, Microsoft is aiming to set a new Xbox Guinness world record. Microsoft wants the Xbox community to set a record for the “most people running a virtual 100m dash at one time.” The software giant’s Kinect accessory broke a Guinness World Record earlier this year. Guinness World Records has officially named Kinect for Xbox 360 the fastest-selling consumer electronics device, which sold an average of 133,333 units per day for a total of eight million units in its first 60 days between November 4, 2010 and January 3, 2011. Microsoft’s second world record attempt will take place during the upcoming Easter weekend.